Organization services

Coach your product teams. Build with AI. Make it stick.

I coach product teams on implementing and enhancing their product operating model and building AI-enabled ways of working. I spent the last five years building product teams and AI systems from inside two companies, leading product, design, and AI at Shipwell and leading product at Cargill's AI Hub. The work sharpens decisions, speeds learning, and creates capability that sticks.

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Pillar A

Product & AI Coaching

Strengthen your team's product judgment and AI fluency while the real work is moving, not in a training exercise disconnected from the roadmap.

Decision Sprints

Focused, facilitated sessions that help a team frame, test, and make one or a few high-stakes product or AI decisions.

Best for: A product team with a consequential choice on the table and too much ambiguity, opinion, or churn.

Recommended starting point

Embedded Product Coaching

Ongoing practitioner-to-practitioner coaching inside the team's work, building stronger product judgment, AI fluency, and repeatable product habits.

Best for: A product leader who wants the team to improve while the roadmap keeps moving.

Product AI Operating System Install

A multi-month build that helps product managers and teams embed AI into their standard operating process, including repeatable agents, memory, skills, and sub-agents that support an AI-Powered Product Operating System.

Best for: A product organization ready to move from individual AI experiments to a shared, repeatable way of working.

Pillar B

AI Building

Turn live product and operations problems into working AI-enabled prototypes, internal tools, and evidence, with governance that fits the risk.

Recommended starting point

Vibe Coding Jumpstart

A hands-on workshop and setup covering tools and guardrails, with 2–3 prototypes built live against real problems.

Best for: A team that wants to do vibe coding safely and for real.

Validate-Before-You-Build Sprint

Time-boxed work turning a risky roadmap assumption into a prototype and a go/no-go decision before engineering quarters are committed.

Best for: A team about to fund an expensive build on a hunch.

Internal Tools Enablement

Embedded help building a governed internal-build practice for non-engineers, flexed to the number of teams enabled.

Best for: An ops, product-ops, or finance leader drowning in manual workflows.

A different need?

Custom Coaching & Solutions

Not every useful engagement fits neatly into a pillar. I also design focused coaching, working sessions, workshops, talks, and custom support around decision quality and memory, product leadership, AI-enabled ways of working, and other product or team challenges. We start with the problem and shape the smallest useful engagement around it.

Talk through your need →